When Is An Editor An Audience Development Specialist

first_imgSocial media offers a new outlet for editorial projects such as “Kiplinger’s Best Cities for Your Future,” prompting fans to weigh in on the choices and offer their own feedback. “We’re trying to skew to younger demographics with Facebook chats, Twitter parties, online videos, there are endless amounts of possibilities,” says Pollak. “In a lot of places social media is used to drive traffic, but we see the goal as creating a community where people can find answers to their questions.”Social media is becoming a point of conception for editorial and marketing, rather than an afterthought, says Pollak. “It has to be fully integrated throughout the process,” she adds. Kiplinger’s Personal Finance is embarking on an aggressive digital and social media push this year to expand its audience, particularly younger readers (the company also expects digital revenue to be 60 percent of print advertising revenue in 2011). At the center of the strategy is Amy Pollak, who has served in a variety of editorial roles at Kiplinger over the past five years, but is now transitioning to the new position of “audience development specialist,” which combines responsibilities of editorial and the emerging discipline of audience development into one position. “[Director of business development] Wallace Ryland definitely wanted to take advantage of the online opportunity and decided we needed to have a person devoted to those efforts,” says Pollak. “We knew we wanted someone who had an editorial background, who knew what the editorial direction of the brand is. Everyone needs to know this content at some point in their life–do they wait until they have to know or will they be prepared at a younger age.” While Pollak won’t officially move into her new role until Kiplinger finds a replacement for her as an online editor, she’s currently laying the groundwork by putting analytics tools in place. “We have to know the numbers to get a better understanding of what the demographic is responding to. It’s not just ‘Oooh, here’s a shiny new object, let’s go after it.’ I may be the point person but we’ll be disseminating that information to everyone to help them do their job.”last_img read more

Tampa Leaders Look to Expand Tanker Mission at MacDill AFB

first_imgTampa leaders are working to bring KC-135 Stratotankers displaced from installations that receive the Air Force’s next generation aerial tanker to MacDill Air Force Base in an effort to demonstrate the base has the capacity to handle more aircraft.MacDill, which currently has 16 KC-135s, was passed over in 2013 to become one of the first bases to receive the KC-46A Pegasus. That competition would have brought 36 jets to MacDill, and local officials want to show that the base can support a greater number of aircraft, reported the Tampa Tribune.With MacDill already slated to receive eight additional tankers starting in 2017, base supporters are pushing to obtain 12 more. They are targeting the four bases in the running to host the first Reserve-led KC-46A unit — Tinker Air Force Base, Okla.; Seymour-Johnson AFB, N.C.; Westover Air Reserve Base, Mass.; and Grissom ARB, Ind. Additional KC-135s should become available from the installations that receive the newer aircraft.“When these bases get the KC-46, we want the KC-135s to continue to come here,” said Chip Diehl, a former MacDill base commander who now serves as vice president of the Tampa Bay Defense Alliance.Air Force officials, however, say no decision have yet been made about relocating the Eisenhower-era tankers.The area’s congressional delegation is spearheading the effort to show that MacDill has the operational and logistical capacity to accommodate more aircraft.“Our ‘MacDill Means Mobility’ campaign will not stop there and will advocate for KC-46s to be assigned to MacDill in future years,” said a spokeswoman for Rep. Kathy Castor (D). Dan Cohen AUTHORlast_img read more

Huaweis first commercial 5G phone will debut in London on May 16

first_img See it Now playing: Watch this: Mentioned Above Huawei P30 Pro (256GB, black) $765 Huawei P30 Pro’s low-light photo skills are truly superb 3 Huawei unveiled the P30 Pro in March. Andrew Hoyle/CNET Chinese tech giant Huawei will unveil its first commercial 5G phone at an event in London on May 16.The phone follows swiftly in the footsteps of the Huawei P30 Pro, which the company showed off at a launch event in Paris in March. In an interview with CNET at the event, Huawei CEO Richard Yu said he expected 5G to be available first on the Mate series, which Huawei traditionally releases in September or October. Either the Mate is very early this year, or this 5G phone is an update to the P30 Pro. It could also potentially be a different phone entirely.5G is one of the biggest mobile trends for 2019, with carriers around the world starting to roll out their next-generation mobile networks. The wireless networking technology promises more possibilities for smart homes, autonomous vehicles and standalone VR, but when it comes to phones, the technology means faster, steadier internet connections. Even though 5G networks and phones are just about here, it’s very early days for the technology and for now it’ll remain the preserve of early adopters.The UK government is wrestling with whether to allow the use of Huawei networking gear in the country’s 5G infrastructure, given security concerns about the company’s ties to China’s government.Huawei’s sister company Honor is also set to launch its latest flagship phone series in London the following week, on May 21. Honor hasn’t yet said whether it will bring a 5G phone to market, although in an interview with CNET at MWC in February, CEO George Zhao said it was a priority for the company this year. Tags Huawei P30 Pro CNET may get a commission from retail offers. Phones 7:17 News • Huawei P30 Pro in a gorgeous orange finish leaks Review • P30 Pro review: Huawei’s astounding camera shoots past the Galaxy S10 Plus Comments 5G Huawei Share your voicelast_img read more

IT raids Karnataka Rural Development dept engineer seizes more than Rs 2

first_imgIT department seized more than Rs 2 crore from Hotel Rajmahal in Anand Rao circle, BengalurutwitterThe Income Tax (IT) department on Friday, March 15, raided the house of Narayan Gowda Patil, executive engineer of Karnataka Rural Development department. The raids were conducted at his house in Haveri and a hotel in Bengaluru.Patil had booked two rooms at Hotel Rajmahal in Anand Rao Circle, Bengaluru on his driver’s name. He is said to have collected Rs 2 crore from a contractor. It is alleged that he collected the said amount for the election expenditure of politicians.The IT sleuths have been monitoring Patil for quite some time now and the raids were conducted simultaneously at both places. according to the media reports, the IT department has seized a laptop, few receipts and Rs 2 crore from Bengaluru hotel and Rs 25 lakhs from his house in Nandini Layout, Haveri.Patil escaped from the hotel after he got information on the IT raids, but the officials have arrested his driver from the hotel. The authorities are now searching for him as to know for whom the money was collected for, and how many politicians are connected with the illegal funding.Rural Development Minister Krishna Byre Gowda has denied any involvement in the matter. He also said that he would conduct an inquiry and obtain more details about the alleged scam. twitterThe Bharatiya Janata Party (BJP) has slammed the ruling Congress-JD(S) alliance for the alleged scam. BJP took the matter into Twitter, where they tweeted that, “Congress & JDS are collecting money from contractors who have been allocated with govt projects. 20% of govt in Karnataka is looting taxpayers money to fund Rahul Gandhi”.As the polling dates are nearing for the upcoming Lok Sabha elections and most of the political parties busy with their campaigns, the IT department has been closely watching the election campaigners involved in illegal camping and fund collecting.last_img read more

Australia warns more terror attacks likely in Sri Lanka

first_imgSri Lankan soldiers stand guard under the rain at St. Anthony’s Shrine in Colombo on April 25, 2019, following a series of bomb blasts targeting churches and luxury hotels on the Easter Sunday in Sri Lanka. Photo: AFPAustralia on Friday warned more terror attacks were “likely” in Sri Lanka, cautioning citizens against visiting the island nation following the Easter Sunday bombing that claimed 253 lives.“Terrorists are likely to carry out further attacks in Sri Lanka,” the foreign ministry warned in its latest travel advice.“Attacks could be indiscriminate, including in places visited by foreigners,” it said.Canberra advised Australians to “reconsider your need to travel to Sri Lanka”, following similar warnings from Britain, the Netherlands and the United States since the April 21 bombings.The US State Department has warned that terrorist groups “continue plotting” possible attacks, with targets including tourist locations, places of worship and airports.An Australian woman and her 10-year-old daughter were among those killed in the series of bomb blasts that targeted tourists and Christian worshippers.Prime Minister Scott Morrison said that intelligence indicated the attack was carried out by a local group, with support from the Islamic State group.“There were links between this group, and support being provided—including the targets of these attacks—by the Daesh network,” he said.Australian counter-terrorism police would assist Sri Lankan authorities with their investigation and are probing suspected attacker Abdul Lathief Jameel Mohamed’s time living in Melbourne.The Australian Federal Police refused to say whether the 36-year-old was known to them or whether he was radicalised while living in Australia.“As there is an ongoing investigation into the attacks, it would not be appropriate to comment,” a spokesperson said.Tensions remain high in Sri Lanka and a curfew has been put in place across the island, with authorities still in a desperate search for suspects.Authorities on Thursday revised down the death toll by more than 100 to 253, admitting some of the badly mutilated bodies had been erroneously double-counted.last_img read more

Political Roundup Firefighter Layoffs And The DNC Passes On Houston

first_img To embed this piece of audio in your site, please use this code: Listen X From Houston losing its bid to host the 2020 Democratic National Convention, to reaction to Mayor Turner’s interview regarding firefighter layoffs, to the last efforts at the Texas Legislature to address Gov. Greg Abbott’s emergency items, to Paul Manafort being sentenced to 3.5 more years in prison, Houston Matters breaks down the latest political stories with an eye for how they might affect our city and the Lone Star State.In the audio above, Craig Cohen discusses those and other stories with Renée Cross of the University of Houston and Jay Aiyer from Texas Southern University and co-host of Houston Public Media’s Party Politics podcast. 00:00 /19:41 Sharelast_img

Long weeks of runway repairs short fuses at Pearson

first_imgTags: Toronto Pearson Airport TORONTO — Seven weeks of runway construction at Toronto’s Pearson Airport wrap up May 16 but it could be a long last few days ahead as airline delays, cancellations and long lineups continue and passenger frustration mounts.WestJet’s Executive VP, Operations Cam Kenyon issued a statement letting passengers know they weren’t alone in their frustration. “I want to personally apologize for any inconvenience you may have experienced during this construction event,” he said. “We aim to create a remarkable experience with every flight, and for every guest who flies with WestJet. Unfortunately, recent experiences for some of our guests travelling in and out of Toronto Pearson have been somewhat short of remarkable.”Kenyon noted that the repair project, upgrading Pearson runway 05/23, is on schedule to be completed by May 16, after which service will be back to normal. “We are working to make things better, and as always our commitment is to improve and to continue to offer all our guests a remarkable experience,” he said.WestJet says the Greater Toronto Airport Authority (GTAA) initially communicated to all airlines that they expected minimal impact on schedules, dependent of course on weather, during the construction period. “Therefore, at the outset of this project no reductions in capacity (arrivals and departures) were planned by the GTAA or Nav Canada and air carriers operating in and out of YYZ did not significantly adjust their schedules to reduce capacity,” says the airline.More news:  Rome enforces ban on sitting on Spanish StepsAs it turned out, unfavourable weather, high demand in peak periods and Nav Canada’s adjustment to optimum runway configurations for the construction meant YYZ operations were significantly impacted over the last couple of weeks.A statement from GTAA President and CEO Howard Eng noted that travellers “may have experienced some inconvenience in the form of travel delays or increased aircraft noise in recent weeks as a result of major repair work … if you were affected by this work, we apologize.”Runway 05/23 is Pearson’s busiest runway, said Eng. The last major reconstruction of 05/23 was performed 12 years ago, in 2005.Planned work originally necessitated two closures of this runway, one in April-May 2017 and a second closure in the fall of 2017. Toronto Pearson has expedited its rehabilitation work so that the runway can be returned to service on May 16 at 6 p.m.“For more than a year the GTAA, the airline community and our air navigation service provider, Nav Canada, have worked collaboratively to carefully plan this rehabilitation work. Regrettably, weather conditions this April were unseasonable, and this, combined with a number of other factors that affect airport operations, means that certain flights operating to and from Toronto Pearson were delayed.”More news:  Help Princess Cruises break the world record for largest vow renewal at seaA report from the Toronto Star says the runway repair project has caused more than 1,000 flight cancellations and delays, impacting every one of the more than 65 airlines flying out of Pearson. There are now questions about who is financially responsible for compensating passengers forced to book hotels nights or other inconveniences as a result of the delays and cancellations. Travelweek Group Posted by Sharecenter_img Long weeks of runway repairs, short fuses at Pearson << Previous PostNext Post >> Tuesday, May 9, 2017 last_img read more